Having an ATM in your business or store will attract more people to your establishment. ATMs are a convenience to consumers who need quick access to cash. Businesses that carry these machines, such as stores and restaurants, are the first places people go to spend money . In 2011, researcher Harris International Marketing found that convenience store retailers see the average amount spent at their locations increase by 65% after customers began using an in-store cash machine. Similarly, spending in the vicinity of ATMs declines dramatically following their removal.